Google Launches Doppl, an App for Virtual Outfit Try-Ons
In the ever-evolving world of artificial intelligence, Google has taken a bold and stylish step with the launch of its latest experimental app – Doppl. This new app is being called a “virtual outfit try-on app” powered by smart AI, which lets users digitally try different clothes on themselves without actually wearing them. Yes, you heard that right! Now, you can see how an outfit might look on you — virtually, and instantly.
Let’s explore how Google Doppl is changing the way we shop, dress, and experiment with fashion — all with just a few taps on your phone.
What is Google Doppl App All About?
Google’s Doppl is basically a virtual AI-powered try-on app that uses artificial intelligence and image processing to allow users to change clothes in their photos and visualize new outfits digitally. In simple words, it’s like a smart dressing room on your smartphone.
This project has been released under Google’s Experimental Lab division, which means it’s still in early stages but available for the public to try and give feedback.
It lets users:
- Try on different styles virtually
- Change their outfits in images
- Get a realistic view of how a dress, top, or entire outfit looks on their body
- Experiment with different fashion moods — from casual to party to formal looks
And the best part? You don’t even need to step into a trial room or change your actual clothes!
How Does Google Doppl Work?
Using Doppl is quite simple and fun. Here’s a quick step-by-step idea of how it works:
- Take a Full-Body Photo: First, you need to click or upload a clear photo of yourself in full body.
- Choose Your Fashion Style: The app then asks what kind of style you want to try — casual, office, gym, party, etc.
- Let AI Do the Magic: Google Doppl uses AI and smart image processing to change your clothes in the photo and show a very real-looking image of you in the new outfit.
- Preview & Save: You can preview different options, compare looks, and even save the image to share with friends or get opinions.
It works almost like a virtual stylist or AI dresser, understanding your body shape, pose, and lighting to give you an outfit that fits and looks natural in the photo.

The Tech Behind Doppl – AI Meets Fashion
The key strength of Doppl is AI (Artificial Intelligence), combined with computer vision. Google has trained the app with large datasets of outfits and human body types, allowing the AI to:
- Understand body posture
- Detect clothing edges and layers
- Generate realistic folds, shadows, and textures on digital clothes
- Adjust lighting and color tones to make the outfit look truly worn
So, Doppl isn’t just pasting clothes on you — it’s actually rebuilding the image to make the clothes look naturally worn by you. That’s what makes this app different from older virtual try-on apps.
Why This App Matters for the Fashion World
Google Doppl might look like a fun fashion experiment today, but its real impact could be game-changing for:
- Online Shopping: Before buying clothes, people can try them virtually.
- Sustainable Fashion: Reduce the need for returns and waste due to wrong fits.
- Fashion Creators & Influencers: Try different styles quickly for content.
- Retailers: Could integrate Doppl with online stores to boost customer engagement.
Imagine buying a dress online after seeing how you would actually look in it — no models, no surprises.
Here’s a fresh thought not many are talking about: Doppl is not just about outfits — it’s about creating a virtual you.
The more you use it, the more data the AI gathers about your style preferences, body type, and posture. Over time, it can evolve into a smart digital twin — one that could help you with daily outfit suggestions, virtual fashion shows, and even AR-based mirror experiences.
Think about it — Doppl might become the AI stylist that knows your wardrobe better than you do. With future updates, it could sync with your closet, weather updates, calendar events, and suggest what to wear every day.
This is the big question — and though Google hasn’t officially confirmed it yet, industry watchers believe it’s very possible. If Doppl becomes a plug-in for shopping apps like Amazon, Myntra, Flipkart, or even Google Shopping, it would revolutionize how Indians buy clothes online.
Rather than looking at a model wearing the product, users could try that same outfit on themselves virtually before placing an order. No more wrong size returns or “this looked better in the picture” complaints.
How to Try Google Doppl App Right Now
Here’s how you can try it:
- Download from Google’s Experimental Labs page or check on the Play Store (availability may vary depending on region).
- The app is still in early access, so features may be limited or under testing.
- You might need to sign in with a Google account and give permission to access your photos.
Remember, since this is an experimental app, Google might collect feedback to improve the tech.
Privacy Concerns? Google Has Answers
Of course, when an app deals with your body image and clothes, privacy matters a lot.
Google says Doppl:
- Processes your data locally or securely in the cloud
- Doesn’t store your photos unless you choose to
- Will never sell your image data to third parties
Still, always read privacy policies and terms before uploading personal images.

Any Downsides or Limitations?
While Doppl is exciting, it’s still not perfect. Some limitations include:
- May not support all body types or poses accurately
- Limited outfit options as of now
- Lighting mismatches can sometimes create unrealistic visuals
- App may lag on low-end phones
That said, for an experimental project, it already looks promising and fun to use.
The Future of AI-Powered Fashion Apps
Google Doppl is a clear sign that AI is now entering our wardrobes. In future, we might see:
- Real-time outfit suggestions based on your mood
- Virtual closets powered by AI
- Augmented reality shopping mirrors in malls
- Apps that recommend clothes from your favourite influencers’ looks
Fashion is becoming digital — and Doppl is just the beginning.
With Google Doppl, trying on new clothes is no longer a tiring task or a confusing online gamble. It’s now as easy as snapping a photo and letting AI dress you up. This app is not only for fashion lovers but also for anyone who wants to explore their look without any cost, effort, or trial room mess.
So go ahead — try on that denim jacket or sari or tuxedo — virtually. Who knows, your next favourite outfit might be just a swipe away.
